Home Buying November 28, 2016

Million-Dollar Homes Are the New Normal in the Seattle Area

Not too long ago talk of million-dollar homes would conjure up images of lavish mansions owned by a small percentage of elite homebuyers – one percent, to be exact. Now, according to an article from The Seattle Times, seven-figure homes are becoming the norm across the Puget Sound region.

If you have been in the housing market recently, you have probably experienced the difficulty of finding a home under $1 million – especially if you are looking to find something significantly lower, such as around or under a quarter-million. That is because nearly 12 percent of all single-family houses sold in King County this year have sold for more than $1 million, which is double the average rate over the last decade. On the opposite end of the market spectrum, less than 5 percent of homes fit into the cheapest price bracket of less than $250,000. As of October the median cost of a single-family home in King County is $550,000, according to data from the Northwest Multiple Listing Service.

Windermere’s Chief Economist Matthew Gardner commented on the extreme shift stating, “It wasn’t that long ago, you start talking about seven figures, that was rarefied air. Now, it’s a more substantial market than we’ve ever seen before.”

Not surprisingly, Eastside neighborhoods have the biggest concentration of million-dollar homes, but they are also becoming more commonplace in several Seattle neighborhoods. The bulk of luxury home buyers are the expected tech executives, California and B.C. transplants, and foreign investors who are taking advantage of opportunities in Greater Seattle. However, the million-dollar market has also expanded to include home buyers outside of those sectors who never imagined they would be million-dollar homeowners – especially out of necessity. That being said…

How does this change how we define “luxury”?

The influx of million-dollar listings and homeowners has spurred a rebranding of “luxury” in our market. One Windermere agent reports, “What we used to consider luxury listings was anything over $2 million, and now that has scooted up to $3 million.” Windermere has responded to this redefinition with the W Collection, our newest brand in ultra-luxury that features homes worth at least $3 million. Our president OB Jacobi describes the program as “a sophisticated, yet humble, brand that evokes the understated expression of wealth that is unique to the Pacific Northwest.”

Find the full article at The Seattle Times.